We design it · We produce it · We curate it

Marketing, sales and media.
Powered by experts and world-class software.

A New York agency at 2 Park Avenue. We make the campaigns, commercials, games and pages, run the paid media, and build the software our clients work in.

  • Paid social
  • Streaming TV
  • Branded games
  • Web
  • Software

Channel 01 turns one sketch into a finished spot. Channel 03 is ContentPad from the inside. Keys 1 to 6 change the channel.

Cold at
the whistle.
HALFTIME · sparkling citrus

Sketched, rendered and brought to life. One app.

>2K · 16:9
Inside ContentPadNow playing
Launch PadEight rooms. One operating system.
CultureThe magazine
Now playing · freeNightmare on 46th StreetTwo fighters. One dance floor.

CH 01 · Sketch to spot
The agency

A brand of
imagination.

We take the things that always worked, like the arcade, the Saturday-morning cartoon, the 30-second spot and the club flyer, and rebuild them with the technology of right now. Nostalgia, modernized. It feels familiar the first time you see it, and you haven't seen it done like this before.

Christmas Eve, 1990s, a still made in ContentPad Studio
Christmas Eve, 1990s
The Strip, 1986, a still made in ContentPad Studio
The Strip, 1986
Ocean Drive, 1986, a still made in ContentPad Studio
Ocean Drive, 1986
Rewind · Rebuild · Replay
  1. 01Imagination first

    Every brief starts as a story: a world, a character, a reason to care. The ad units come after.

  2. 02Nostalgia, modernized

    We take formats people already love and give them a new creative and technical spin, so the work feels like home and looks like the future.

  3. 03Built forward

    We build our own software. Our team and our clients work in the same tools, so an idea can go from sketch to screen in days.

Featured idea · Interactive labels

The prize is back
under the cap.

People used to flip a bottle cap to see if they'd won, and read the fun fact printed inside the lid. We're bringing that back for consumer brands. A code on the label opens a portal we design and host on ContentPad: a game, a drop, a collectible, a story that changes every season. Every scan is a fan you can reach again.

  • QR on pack
  • Branded games
  • Collectibles
  • Fan data
The people

A growing, diverse team.

Directors, designers, writers, engineers, strategists and producers with different backgrounds, from different neighbourhoods and different generations. That mix is the point: people who remember how it used to feel work next to the people building what comes next.

The GalleryEverything we've made, in one place: games, brand pages, stills, spaces and talent.Open the gallery →

Creativity is the part people see. Lifestyle is the part they envy. Sales is the part that pays for both. A creative space and universe for all types of media, powered by some of the most amazing systems ever designed.

Dex, the founder of ContentPad, crossing a New York street
Dex · New York